Using myself as an example, I offer a monthly Maintenance plan for my website clients. It’s a win-win – the therapist knows in advance how much money she has coming in at the start of the month and how busy she is going to be plus the client gets a discounted regular treatment to help with their problem or gets to look good to their family/friends if they gift their session. They also get the benefit of a discounted rate compared to regular treatment prices. When they signup they agree to pay monthly for a treatment which encourages them to rebook but she also gives them the option of gifting that session to a friend or family if they can’t make it or don’t need the session that month. One of my good friends offers her customers a monthly treatment membership. Think about offering memberships or subscription plans to your clients. Sell the benefits of packages in blog posts/social media posts and when you are chatting to you clients which could include discounted prices or added extras – book 5 sessions and get 30 mins extra.Īnd don’t forget to explain why the number of extra sessions are valuable to the client so they can see the value rather than just the cost. Send an email to your list and share successful case studies with them – sharing the results your clients had on their journey with youĭon’t just offer single sessions to your customers, sell packages of your services or products so that you are planting the seed that they will need more than one session with you.Create an eBook or pdf and give it away free in return for their name and email address.Give or send this to your client on their first consultation with you Create a welcome pack and in it share the benefits of working together long-term.Create videos where you educate your clients on why they should be rebooking your services regularly.Use snippets from your blog posts as content on your social media accounts with links back to read the full blog on your website. Share this information on your social media posts too.“What to expect after your first session of x”.“3 Benefits of buying a package of treatments”.“How many reflexology sessions will I need”.If you have a website share useful content in your blog posts about topics they are googling. ![]() ![]() People will spend lots of time researching their problems and the solutions available to them so why not make it easy for them by creating content that will help them. And it’s up to you to educate your clients on how to get the results they want for their problems from your services or products. It’s SO important to educate your clients on your services and products before they even become a client. 1) Educate Your Clients and Potential Clients
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